Kalicube Tuesdays with Eli Schwartz and Jason Barnard

Ranking Signal vs Ranking Factor

Signals and factors might seem like the same thing, but in fact they are worlds apart. Google lists hundreds of items that might be a part of the algorithm and each of these could be a “signal” that could lead to ranking, but you could check the box on every single one of them and still not rank where you hoped. A factor is something that takes into account many more aspects of ranking including intent, news cycle and competition and a deeper understanding of what these are will lead you to putting the effort where it really matters!

Scheduled for 31 August 2021 at 17 H CEST (Paris)

The event is 100% free:

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Organised by Kalicube in partnership with Wordlift.

Part of the Kalicube Tuesdays series.