Marketing Agencies Must Become Media Producers
The uniqueness of an agency developing a podcast that builds into its own brand, necessitates a studio build and builds a new set of services for the clients of the agency, the Omnichannel content curation process.
Using a podcast as an R&D process for teaching and instruction of team members of an agency, let alone brand identity and morale-boosting, relationship-building and networking through podcasts – the “foxhole” method of building trust (Live broadcast or otherwise).
Managing a trio of brands for one company: agency, studio, podcast. The attempt to separate and support each other.
Researching the ever-changing landscape of digital marketing topic to interview SMEs on their specific skills and not fall on one’s face.
Scheduled for 24 August 2021 at 17 H CEST (Paris)
The event is 100% free:
Organised by Kalicube in partnership with Wordlift.
Part of the Kalicube Tuesdays series.