Looking at Google’s SERP as a Product.
Exploring the possible business models behind the SERP and how Google (Alphabet) might continue its monetization efforts from traditional rankings, to advanced features (Knowledge Panels, PPA, Featured Snippets, and more) and toward Voice Search. We’ll try to address the question of how Google’s monetization of its main asset might change.
Scheduled for 28 September 2021 at 17 H CEST (Paris)
The event is 100% free:
Organised by Kalicube in partnership with Wordlift.
Part of the Kalicube Tuesdays series.