Poster for Georgios Chasiotis and Jason Barnard

How to Build & Maintain Topical Authority

Building topical authority is extremely important if you’re interested in getting organic visibility.

Topical authority is the often-overlooked factor SaaS companies should consider when deciding what to write, with what frequency, and why.

In this episode, we will talk about why it’s crucial to build topical authority, how to do it and what to pay attention to while trying to.

Key Points:
– What Is Topical Authority & Why It Matters
– Internal & External Topical Authority
– Internal Topical Authority Dimensions*

*The dimensions are Topic Breadth, Topic Depth, Content Optimization, Crawl Efficiency, Publishing Velocity, Content Monitoring

Join Georgios Chasiotis and Jason Barnard for this week’s episode of Kalicube Tuesdays!

Scheduled for 07 June 2022 at 17 H CET (Paris)

The event is 100% free:

Book your place (free)

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Organised by Kalicube in partnership with Wordlift.

Part of the Kalicube Tuesdays series.

Listen to the podcast episode >>

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