Technical & Product SEO for News

Richard Nazarewicz talks with Jason Barnard about SEO for News, which is often perceived by others to be shrouded in secrecy and is always a source of many questions when I meet other SEOs at events and even at social gatherings outside of the SEO bubble.

I will share the nuances of SEO within the world of Global News organizations and how strategizing, planning and organizing can be a mammoth undertaking across multiple teams, brands and technology stacks.

Coming from a technical background rather than an editorial one, I will give some insight into Google News Publisher Center, real-time (almost) analytics, auditing at scale, and managing an Agile process across many teams with a centralized SEO Product ticketing board. We may also discuss some of the newer shiny things like Discover, Web Stories, Podcasts and Video in news and search.

https://www.seroundtable.com/vlog-128-31634.html,
https://www.masteringinhouseseo.com/first-edition/richard-nazarewicz, https://www.youtube.com/watch?v=T3h7BcAtMeQ,
https://www.searchenginejournal.com/google-news-top-stories-discover/393182/

Join Richard Nazarewicz and Jason Barnard for this week’s episode of Kalicube Tuesdays!

Scheduled for 27 September 2022 at 17 H CET (Paris)